why apple launched the iPhone 4S and not the iPhone 5
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… It’s aimed at the other three categories of iPhone 4S buyers:

  • Pre-iPhone 4 iPhone users (~70 million of them)
  • Non-smartphone users (1+ billion, who can now get a 3GS for free, if price is an issue)
  • Non-iPhone smartphone users (Blackberry, AndroidNokia)

Meaningful. Atleast for me!

(via Business Insider)